The term “sanewashing” likely refers to the practice whereby media outlets present misleading or overly simplified narratives that obscure complex issues, often in a way that appears reasonable or sensible on the surface. This can lead to public misunderstanding and complacency about critical topics, thereby enabling harmful ideologies or actions to go unchallenged.
To understand why we might not be vocally opposing sanewashing, several factors can be considered. First, the phenomenon of information overload means many people are overwhelmed by the sheer volume of data available, making it hard to discern fact from spin. In such an environment, simpler narratives may be more easily digested, even if they aren’t fully accurate.
Second, the consolidation of media ownership can lead to a narrow range of viewpoints, limiting the diversity of perspectives that are accessible to the public. This homogeneity can reinforce sanewashing because it creates echo chambers where certain ideas are repeated and reinforced, wrongly appearing as common sense.
Third, there’s an often subconscious trust in established media institutions, which can stymie critical scrutiny by the public. Many individuals may not feel empowered or equipped to critically analyze the media, assuming content from reputable sources must inherently be credible.
Fourth, cognitive biases such as confirmation bias may make people more resistant to viewpoints that challenge their existing beliefs, leading them to accept sanewashed narratives that align with their preconceived notions.
Lastly, societal and political structures that maintain the status quo can discourage dissent, as opposing widespread narratives can be seen as radical or fringe, leading to social ostracism or backlash.
For these reasons, actively resisting “sanewashing” requires a concerted effort to promote media literacy, encourage critical thinking, and foster open dialogue. In doing so, we can work towards a more informed and empowered society that more effectively holds media institutions accountable and resists the manipulation of public perception.
